Category IPRN News

Luxembourg For Finance, a campaign for the future

Luxerbourg for finance

Luxembourg’s Agency for the development of the financial center, LFF, requested a campaign proposal to promote its six lines of business: Finance, Banking, Sustainable Finance, Asset Management, Fintech and Insurance. Dedicated to these themes and revolving around the phrase “Futuring”,…

Movers and shakers at McOnie

Zara-Charlotte

After another successful year of client wins and PR award short-listings, B2B communications agency McOnie is adding to its long list of accolades by extending its team of experienced PR professionals by hiring Director (client-team) Zara Lintin. With almost 20 years’ experience working…

LIST, a unique corporate video

List

Luxembourg’s Institute of Science and Technology sought to better present its activities to a broader public, while positioning itself as a key actor in the sector of research and innovation in Luxembourg, fuelling positive impacts on our future. binsfeld engineered…

First ever Grand Prix for Public Dialog

Premio Public Dialog

Public Dialog, our partner from Poland, was won the first ever Grand Prix in an international PR contest.  The campaign “Ibis, music lives here” occurred to be the best from final group of gold’s awards. Public Dialog has been awarded…

Creating momentum for financial literacy

alfi

The Luxembourg’s investment fund industry association ALFI wanted to dedicate its 30th anniversary celebrations – a special session being scheduled at the end of its annual Global Distribution Conference in late September – to the issue of financial education in…

The Countries’ reputation

Countries, like individuals and companies, have a reputation and this is generated from the perceptions that different interest groups and the international community have about a particular country. This year the Reputation Institute presented its 2018 Country RepTrak® report to…

Passerelles signs new collaborations!

Nuevas colaboraciones

Passerelles agency has started cooperation with the Region of New Aquitaine for the media coverage of the first edition 48h Nature. Moreover, the agency has been selected by Bordeaux Congress and Exhibitions for the media relations management of the Vinitech-Sifel…

Journalism in the digital era

Journalism in the digital era

L45, agency specialized in on and off-line institutional relations, have realized a survey on how the italian financial and economic journalists use internet and social media for their job. They decided phone called 205 journalists with those who work daily,…

How to manage modern agencies

Jp Kom Manage Modern agencies

At this year’s IPRN Annual Meeting in Beijing, Jörg Pfannenberg, founder of JP│KOM, delivered useful insights into modern agency management. A major theme was how can mid-size, management-owned agencies create value for their stakeholders, while gaining a competitive edge, in…

Pr Partner starts cooperation with Verba Mayer

Verba Mayr

PR Partner signed a contract for PR support of the Austrian health center “Verba Mayr”, a clinic that provides therapeutic, fitness- and SPA-programs. The agency’s specialists will provide a range of services for the PR-service contract, including preparation and dissemination…

To # or not to #

hashtag

Social media advertising, or influencer marketing: a popular and effective marketing tactic to reach a targeted audience and increase brand awareness. The plug So, “influencer marketing” is a trendy buzz word in communications, an approach that has skyrocketed in popularity over…

The CEO’s reputation

It is a fact that the majority of people do not recognize, and are probably not interested to know who is the leader of a corporation, what is his vision and his trajectory. However, for some stakeholders knowing the reputation…

Two new clients for PRIMO PR

The Boutique PR agency primo PR from Frankfurt am Main, focusing on tourism and hospitality, could recently win two new clients: Click&Boat and Lake Geneva. For Click&Boat, the European market leader in online boat rental, primo PR will concentrate on…

Great news from Redwood Consulting

Redwood Consulting, the communications, media and public affairs consultancy specialising in UK and international real estate and the built environment, celebrated its 25th birthday recently at the Rumpus Room in the Mondrian Hotel, London. Naturally, the combination of a warm…