News
4 min read
I’m a bit fired up. Jan Gusich February is inevitably a month of branding analysis as ads and marketing campaigns continue to be critiqued by professionals and non-professionals alike. Personally, I liked that this year’s batch of ads has had a positive focus, whether it be Coca-Cola’s “Make It Happy” campaign, Always’ “Like [...]
Articles
2 min read
UK-based The McOnie Agency specialises in promoting health and safety messages around the world during 2015 - its 25th Anniversary year - has pledged to [...]
1 min read
US IT company, Brocade, has retained PR Partner to provide a comprehensive PR campaign designed to target the mass media. Tactics will include press releases, [...]
6 min read
AKHIA's mobile marketing experts, Content Architect Lukas Treu and UX Lead Matt Rumer, have been exploring, thinking and analysing mobile marketing strategies. Following their latest presentation at a University of Akron [...]
0 min read
In December 2014 BlueFocus invested 60 million USD in Optimix Media Asia Limited, which owns iClick, accounting for almost 15% of its shares. iClick is [...]
2 min read
WeChat, the first of a series of brand advertisements on news feeds launched in January creating much attention with the Chinese public and underscoring its [...]
1 min read
Multi-award winning B2B PR agency, The McOnie Agency, is celebrating its 25th year in business. Founded in 1990 the agency has developed and delivered some [...]
1 min read
IPRN Luxembourg member, binsfeld agency, devised a Valentine's Day game for its client Oberweis, which offered sweethearts an ingenious way make Valentines Day extra special. [...]
3 min read
Posted by Jonathan Choat, Nexus, UK IPRN Member Laura May, Business Analyst for IGD From drones to big data, start-ups to smart living, IGD [...]
1 min read
The first two weeks of December 2014 were busy for Moscow-based PR Partner who held two separate events for different clients just a couple of [...]
2 min read
In late December PR Partner hosted a workshop at The Faculty of Philosophy of Lomonsov Moscow State University, as part of a preparatory programme for [...]
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