IPRN News
1 min read
L45, agency specialized in on and off-line institutional relations, have realized a survey on how the italian financial and economic journalists use internet and social media for their job. They decided phone called 205 journalists with those who work daily, and from April to June of 2018 the have submitted them 8 questions. The research [...]
Articles
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At this year’s IPRN Annual Meeting in Beijing, Jörg Pfannenberg, founder of JP│KOM, delivered useful insights into modern agency management. A major theme was how [...]
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Stratego celebrates 20 years building the reputation of local and international companies based in Panama, allowing us to grow in a sustained manner, developing stable [...]
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Like all things in communications, thinking about your audience – their wants, needs, interests – is vital in creating a great strategy with impact that [...]
3 min read
In a world where the masculine gender invades almost every aspect of life, there are increasingly feminist traits that support women's visibility. This occurs not [...]
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Should senior executives take a public position on world affairs and political issues, like the CEOs of German Blue Chips Siemens, Daimler, Telekom, Trumpf and [...]
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PR Partner signed a contract for PR support of the Austrian health center "Verba Mayr", a clinic that provides therapeutic, fitness- and SPA-programs. The agency's [...]
3 min read
Blockchain is the ultimate technology called to revolutionize the communications field. Digital identity could become the business keys for the future. But how? Blockchain technology [...]
5 min read
A guide to China’s unique social media landscape In industrialized countries, social media use is mostly homogenous and dominated by a small set of platforms. [...]
2 min read
Social media advertising, or influencer marketing: a popular and effective marketing tactic to reach a targeted audience and increase brand awareness. The plug So, “influencer marketing” [...]
1 min read
With the assistance of more than 400 professionals from all over Europe related to Corporate Communication, the "European Communication Summit" was held in Berlin, organized [...]
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Susanne Marell has made her decision: from 1 October 2018, she will be Managing Director at communications agency JP│KOM, which has offices in Düsseldorf and [...]
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Passerelles announces its association with Monet + Associates which take a minor part in its capital. Those French agencies, both members of IPRN, evolve with [...]
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