IPRN Insights
2 min read
As AI in Public Relations becomes more prevalent, tools like ChatGPT are transforming how agencies approach content creation – particularly in press release writing. These tools can generate messaging in seconds, but the question remains: Can AI truly replace the human touch in PR?What ChatGPT Can Do for PR ProfessionalsAI models such as ChatGPT can [...]
Articles
PR has changed in many ways, but some essential traits [...]
3 min read
7 June 2019
The annual conference of the International Public Relations Network (IPRN) [...]
2 min read
5 June 2019
The 24th Annual General Meeting of IPRN, organized this year [...]
2 min read
31 May 2019
We know about the important transformation that public relations are [...]
2 min read
23 May 2019
Communication has changed – and continues to change. The influence [...]
3 min read
17 May 2019
As previously inaccessible audiences become more reachable, and the internet [...]
4 min read
30 April 2019
The use of social media in the field of communication [...]
2 min read
3 April 2019
3 min read
26 March 2019
3 min read
21 March 2019
3 min read
14 March 2019
The public’s dwindling trust in the media has been a [...]
2 min read
12 March 2019
As we celebrate International Women’s Day, our partners of Catalyst [...]
3 min read
8 March 2019
IPRN Business Survey
Our annual research highlights the evolving communications landscape and explores the challenges, opportunities, and emerging trends shaping the future of the industry.
