IPRN News
3 min read
One of the objectives of every business is to seduce potential customers and build loyalty, but how can we prove that we are the perfect solution to solve their needs? An alternative in which brands have worked and continue to work is content marketing. According to the Content Marketing Institute, 88% of B2B companies are [...]
Articles
3 min read
It’s no secret that print is on the decline while viewership of video is growing. When it comes to news, the ‘instant gratification’ of live [...]
3 min read
Now more than ever, we find ourselves immersed in the captivating, often addictive, world of social media. Every second, 11 new people start using social [...]
2 min read
The public’s dwindling trust in the media has been a topic of industry conversation for a while, but where do PR professionals fit into this? [...]
3 min read
As we celebrate International Women’s Day, our partners of Catalyst make a little review about women PR pioneers who changed the world they lived in. [...]
4 min read
Is PR evolving into a digital only world? 58% of PR agencies believe classic Public Relations is changing as digitalisation moves into the communication space, [...]
1 min read
IPRN continue growing last year as an independent leading global network with 44 members in 30 countries with offices in 83 top world cities and [...]
1 min read
Central de Informação, the Portuguese member of IPRN, won the “Agency of the Year” award in Portugal, at the “Media & Advertising Awards 2018”. Central [...]
1 min read
Luxembourg’s Ministry of the Economy set up its own version of a space agency, with the mission to establish links between the country’s economic fabric [...]
2 min read
The International Public Relations Network (IPRN), a leading organization of independent public relations agencies representing more than 40 countries, announced this week that it has [...]
0 min read
In October, we celebrated two remarkable workplace anniversaries! Pauline celebrated her 10th year here at McOnie… and Carolyn celebrated her 15th! We sat with both [...]
2 min read
The Future Hamburg Award is a new international startup award presented by the City of Hamburg. Innovative founders can submit their entry on www.future.hamburg/award in just five [...]
1 min read
Luxembourg’s Agency for the development of the financial center, LFF, requested a campaign proposal to promote its six lines of business: Finance, Banking, Sustainable Finance, [...]
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