Insights
3 min read
Estelle Monraisse from our partner agency Mascaret Partners explains the special conditions for public relations in France. --- How is the tech market and the tech media business developing in general in your country? Today, DeepTechs, AI and cybersecurity topics dominate the tech media landscape in France. Everyone is talking about AI and cybersecurity, with [...]
Articles
10 min read
Karsten Hoppe and Tilo Timmermann from our partner agency TDUB Kommunikationsberatung explain the special conditions for public relations in Germany.---How is the tech market and [...]
4 min read
Tech PR in Poland: “Building mutual trust can create long-term allies”Bartosz Cholawo from our partner agency Public Dialog explains the special conditions for public relations [...]
5 min read
In today’s hyper-connected world, audiences aren’t just buying products, they’re buying beliefs, stories, and shared values.With growing awareness of climate change, social inequality, and global [...]
4 min read
Aimilia Mamopoulou from our partner agency extrovert explains the special conditions for public relations in Greece. How is the tech market and the tech media [...]
4 min read
Julie Wright from our partner agency (W)right On Communications explains the special conditions for public relations in the tech industry in the United States. _________ [...]
3 min read
Greg Halse from our partner agency AMBITIOUS PR explains the special conditions for public relations in the United Kingdom.---How is the tech market and the [...]
3 min read
The evolution of PR at Cannes LionsThe Cannes Lions International Festival of Creativity is the meeting place for the global creative marketing community and a [...]
3 min read
Strategic Communications & PR Consultancy identified as key growth areas, followed by Issues & Crisis Management 13th March 2025: The PR industry in 2025 [...]
2 min read
Social media platforms continue to be one of the main drivers of digital transformation, redefining the way brands and consumers interact. The year 2025 promises [...]
3 min read
As a PR agency founder in Ukraine, I've witnessed firsthand how our industry has transformed in ways that few could have predicted. While the ongoing [...]
3 min read
An IPRN AGM is always an experience. I am sure that all members that have attended them can attest to this fact. Face-to-face interactions result [...]
3 min read
At the end of 2023, we witnessed two major crises in Brazil, both with climate urgency as the backdrop: the death of young Ana Clara Benevides at Taylor Swift's concert in Rio de Janeiro, on a day when the heat index reached nearly 60 degrees Celsius.
IPRN Business Survey
Our annual research highlights the evolving communications landscape and explores the challenges, opportunities, and emerging trends shaping the future of the industry.
