Category Winner B2C

Case studies, Consumer (C), Exceptional Projects 2017, Finalist, Winner B2C

PROJECT: “LET’S STEP OUT OF THE SHADOWS AND CHEK IN ON EATING DISORDERS” AGENCY: JPA HEALTHCARE USA CLIENT: CENTER FOR EATING DISORDERS Winner Business-to-Consumer (B2C)

Because of the shame and stigma of eating disorders, many people are drastically under-diagnosed and under-treated. Further, the Center for Eating Disorders at Sheppard Pratt was having difficulty generating awareness of their treatment center due to poor visibility online. Given…

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July 14, 2017

Consumer (C), Winner B2C

PROJECT: A WORLD RECORD TOWER IN MILANO AGENCY: TWISTER– ITALY CLIENT: LEGO CATEGORY: BUSINESS TO CONSUMER CERTIFICATE: FINALIST

The event was held during Expo Milan 2015 and it was one of the most visible social media event in summer 2015. It involved a massive participation of media, a very famous testimonial (who risked his life staying suspended at…

iprn
October 30, 2016

Consumer (C), Winner B2C

PROJECT: PUTTING THE CARE IN RARE AGENCY: JPA HEALTH COMMUNICATIONS – USA CLIENT: CHIASMA CATEGORY: BUSINESS TO CONSUMER CERTIFICATE: WINNER

In support of Chiasma, a biopharmaceutical company working to bring a new oral treatment for acromegaly (a rare pituitary disease), JPA created a multifaceted campaign aimed to engage patients and prompt them to talk to their doctor about new medical…

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October 30, 2016