Bordeaux, France, June 2016 — Three public relations firms were honored with awards at the 21stannual meeting of the International Public Relations Network (IPRN) in Bordeaux, France. IPRN is a leading international organization of 40 independent firms representing 28 countries. The organization meets annually to discuss worldwide trends and client interactions.
As part of the conference, best-in-class public relations campaigns from around the world are presented in a finalist session, with one agency winning “Project of the Year” and two receiving honorable mentions for winning the categories B2B and B2C. Ten projects were presented this year as the finalists in Bordeaux from the following countries: Italy, Russia, Britain, Canada, United States and Poland.
The Project of the Year award went to Poland-based agency Public Dialog for client Ardor Auction entitled The First Polish Classic Automotive Auction for the first event of this type celebrated in Poland.
“Competition resulting from the level of professionalism this year was very high, making this victory all the more valuable for our agency,” said Public Dialogue’s CEO Paweł Bylicki, who received the price in a Gala Dinner celebrated in the impressive palace of the Bordeaux city hall.
Category Winners included: In the B2B category, UK-based agency The McOnie Agency for its campaign to raise awareness about the dangers of asbestos-and the life limiting illnesses it can cause entitled: Seizing the moment – Saving Lives for GAAW. In the B2C category, USA-based agency, JPA Health Communications, for its campaign entitled: Putting the Care in Rare, a program about a rare endocrine disease conducted on behalf of a pharmaceutical company.
“These are distinguished achievements as the winning campaigns are between the best in their countries and face tough competition from across the globe in this final. We congratulate each of our winners, in particular Project of the Year award-winner, Public Dialogue, for their accomplishments,” said Luis Gonzalez, IPRN executive director.
IPRN is one of the world’s largest independent agency networks with members covering markets in North and South America, Western and Eastern Europe, the Middle East, the Far East and Australia.
In addition to networking with international contacts, members have access to case studies, resources and local knowledge through its global network of public relations agencies. The goal of membership is to develop close working relationships with other members, learn from global sector experts, PR senior specialists and which often facilitates the referral of business from one member to another and one country to another.