Tim Reid joins leading integrated agency Four Communications as group client services director

February 23, 2016


Tim ReidLondon, 22 February 2016: Former Good Relations Property managing partner Tim Reid has joined Four Communications Group in the new role of group client services director. He will be responsible for driving new business and delivering integrated services including PR, media planning & buying, brand and marketing counsel to the group’s clients focussing on the property, financial services, culture, luxury and travel sectors.

Tim most recently worked at TTA Group, which then became Good Relations Property. He rose from account manager to managing partner in less than five years and sat on the wider Good Relations Board. Prior to this, he worked for the Royal Institution of Chartered Surveyors and the London and Quadrant Group (Tower Homes Ltd). Tim has provided PR counsel to clients ranging from small niche businesses to FTSE 100 companies.

This appointment comes on the back of a record year for Four. In 2015 the group billed fee income of £20.8 million compared with £14.6 million in the previous year – growth of 38%. Profitability rose by 39% over 2014. Last year Four secured £10 million investment from BGF (Business Growth Fund), the UK’s most active provider of growth capital to small and mid-sized businesses, and an additional debt facility from HSBC. Four acquired three agencies in the year – Welsh design and PR agency FBA,  financial & professional services agency Broadgate Mainland and healthcare media planning & buying agency MSA Media. There are plans for further acquisitions in 2016.

Nan Williams, Four Communications group chief executive said:
“Tim’s appointment follows what was a record-breaking year for Four in 2015 and a very exciting time for the agency. His expertise will be hugely significant as we continue to move forward with our ambitious growth plans this year, taking the business to the next level in the UK and overseas.”

Tim Reid said:
“One of Four’s greatest strengths is the fully integrated offer which I feel is more wide ranging than most PR businesses. It then offers clients specialists to address solving their business problems, providing  profile, reputation and profits to  organisations – it was a real attraction to joining the team. I am looking forward to working with Four’s people and clients and also bringing some fantastic new clients to the group as the business grows further.”

For further enquiries:
Nan Williams: 07774 741 518

About Four Communications Group
Four is a leading integrated agency headquartered Four Communications Group with offices in London, Edinburgh, Abu Dhabi and Dubai. The company employs more than 200 staff and has over 600 clients including Etihad Airways, The Man Booker Prizes, Sotheby’s International Realty, InterContinental Hotels Group and American Express.  Its key services include public relations, public affairs, marketing, sponsorship, digital & content & media buying with a particular focus on the property, travel, culture, healthcare, financial services and public sectors.
Twitter: @fourcomms

About BGF: BGF (Business Growth Fund) is the UK’s most active provider of growth capital to small and mid-sized businesses. The companies it backs are privately-owned or listed on AIM, and typically have revenues of between £5m and £100m. BGF makes initial investments usually of between £2m-£10m and can provide additional funding to support further growth. The investment provided is typically in the form of equity in return for a minority equity stake. BGF Ventures is the largest UK dedicated venture capital company for earlier stage technology related businesses. Typical investments are between £1m and £6m. BGF is an independent company with capital of up to £2.5 billion and is backed by five of the UK’s main banking groups – Barclays, HSBC, Lloyds, RBS and Standard Chartered.
Twitter: @bgf_team

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