Bupa Arabia Empowers Saudi Women by providing a full-fledged day care for their children. We published an ad celebrating women and international women day. The content team took advantage of the International Women’s day to publish the content while other competitors did not have any sort of activity. The W7Worldwide team saw an opportunity in Bupa Arabia making an appearance during the women’s day especially, that the company is working towards empowering the Saudi women working for the company. What made the Bupa Arabia campaign special is the fact that it also included a video about Bupa Arabia’s day care for working women at Bupa Arabia to enable them realize their career goals which was publishing on Sabq.org and gained wide reach.