At its 21st Annual General Meeting (AGM) meeting in Bordeaux, France, the International Public Relations Network (IPRN) expanded its global reach by approving seven new member agencies.
The new firms from India, Portugal, Germany, Italy and the US join a growing number of agencies and consultancies who are already members of IPRN, which was formed in 1995 and is now one of the world’s largest independent agency networks. The organization has members all over the world covering markets in North and South America, Western and Eastern Europe, the Middle East, the Far East and Australasia and specialized in nearly all the sectors by the volume of clients handled. The combined fee income of their members exceeds US $200 million providing local knowledge and global reach for all clients who require selective market PR programs.
The Network newest members are: Portugal-based agencies Executive Decisions and Communication (EDC) with offices near Lisbon and Central de Informaçao with headquarters in Porto and office also in Lisbon; Germany-based agencies Primo PR, located in Frankfurt, and Schwan Communications located in Hamburg; Axess PR located in Monza, near Milano, Italy, and United States agency Vistra Communications, based in Tampa, Florida.
In addition to networking with international contacts, IPRN’s members have access to case studies, resources and local knowledge through its network of more than 5,000 communication specialists located throughout the world. The goal of membership is to develop close working relationships with other members, learn from global sector experts, PR senior specialists and which often facilitates the referral of business from one member to another and one country to another.
“IPRN is a vital organization in which members share global insights and capabilities that they can leverage with the local clients looking to do work in a global environment. We welcome our newest members approved at our recent AGM in France and are excited with the inspiration that our new Russian and very international chairman Inna Alexeeva will bring to the organization,” said Luis Gonzalez, IPRN executive director and principal manager for LUCA Comunicacion Corporativa in Madrid.