Cala Analytics
Agency: High Results
Client: Cala Analytics
2022 | B2B

The concept of this project was  immerse in the Dataverse in such a way that can understand that analytics is present from the simplest and most everyday, to the business, processes and strategies of an organization.

For this objective, High Results positioned CALA Analytics as the analytical partner of all companies, regardless of their industry or size, to understand the universe of data they have, exploit it to take advantage of it and teach them their customers to do it in Colombia and Mexico.

With the intention of explaining analytics from the simplest to the most macro, they held an event with a face-to-face format (in Mexico City, Bogotá and Medellín) and another virtual.

To this event they invited companies that could be potential clients of the brand and, of course, journalists from key media for its dissemination.

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