Presigno developed campaign for Jokari

May 3, 2016


The JOKARI-Krampe GmbH is one of the world’s market leaders in cable stripping and de-insulating tools. In order to promote its new cable knife 4-70, the company was looking for an agency which is capable of doing both – graphic design and text.

From its motto “The best reinvented” through flyers and advertisements even up to press activities as well as packaging – presigno launched the whole campaign to promote the knife’s world debut.

The globally active firm, based in the German city of Ascheberg-Herbern, fabricates its products in dedicated toolshop and plastic-moulding facilities. JOKARI is presenting these hand tools at national as well as international trade fairs. As a recognised specialist with a history stretching back more than 45 years, the company offers its customers innovative solutions.

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