Latest News from the IPRN

December 16, 2016


A large group of European Members met in Berlin on the 4th of November for the first IPRN Regional Conference. Attended by 24 delegates, including some new faces, the meeting was a success and gave the opportunity to discuss on-going issues in the network, presentations, best practices and new projects from members. I want to thank Nuray Gueler, one of our new German members, for helping in the organisation of the event that took place in the Movenpick Hotel Berlin, one of Primo’s PR clients. Many members extended their stay to enjoy a few days enjoying the German capital and seeing how it continues to develop and grow.

I presented the result of the IPRN survey that took places at the Bordeaux Conference this year with interesting results that showed that the top main reasons to be in the IPRN are:

  1. Reputation for the member agencies.
  2. Opportunities for Business Development.
  3. Learning from Others and
  4. International Connections.

Participants had the opportunity to see the first layouts and pages of the new IPRN website that is under development and it was very well accepted as a major step forward to the actual site. It shows IPRN better as a global organisation, reinforces the strong local knowledge of our members and the people and expertise behind our agencies and consultancies.

Our chair, Inna Alexeeva, from PR Partner, Russia, presented the proposal of the agenda for the next AGM / Conference that will take place from the 17th till the 21st of June in Moscow. Several possible topics for best practices and items of the agenda were discussed as well as some hotel proposals. More info will come from Inna and her team soon.

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