The International Public Relations Network (IPRN), a global network for independent PR agencies, aims to expand the number of sector specialists in its ranks and add consultancies that ‘broaden the definition of PR’.
That’s part of a new five-year plan for the organisation, which currently has 53 members in 41 countries, as it marks its 25th anniversary with a brand refresh, including a new logo and website.
Nexus managing director Harvey Choat said: “Over the past year we’ve seen great benefit from Nexus’ IPRN membership, winning new clients and helping our UK clients confidently deliver into new markets.”
Member agencies are based across North and South America, Western and Eastern Europe, the Middle East, Africa, the Far East and Australia.
By John Harrington, PR Week