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Web Summit Rio 2023: Creativity in times of AI

Web Summit Rio 2023. It couldn’t be different. Generative Artificial Intelligence dominated several stages of the Web Summit Rio 2023, considered the largest global event of technology and innovation. In the first edition held in South America, there was also

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State of the artificial: how your company can benefit

What AI can do and how your company can benefit. Building blocks for an AI strategy in corporate communications. Everything we thought we knew about AI has changed. Until recently, “artificial intelligence” in corporate communications outside the IT expert forums

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Rodrigo Viana de Freitas, new president of IPRN

Rodrigo Viana de Freitas, general director of Central de Informação, has just been elected president of the International Public Relations Network (IPRN). The election was held in Cartagena de Indias (Colombia), during the Annual General Meeting (AGM), being unanimously elected

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