Luis González Canomanuel is the Vicepresident of Alana Consultores and IPRN General Secretary. Founding member of Dircom (Spanish Association of Communication Directors), ex CEO of LUCA Comunicación and ex-Dircom of BMW Iberica.
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Alana is a new open, experienced, innovative and multichannel Communication Consultancy, which will transform the way of doing Communication and Marketing, balancing the offline and online world, generating relationships of trust and demonstrating reliability and results.
Alana has a team from the union of solid companies that complete a 360º offer of multichannel services, based on a broad command of strategic management, corporate experience and proven results over 30 years with national and international clients.
Alana increases company outreach, credibility, awareness and reputation, reinforces corporate image and promotes business to increase sales.
With our knowledge and working methodology we immerse ourselves in our clients' culture to align communication with corporate objectives. working efficiently in bespoke programmes to deliver superior solutions based on knowledge, proactivity, creativity and innovation.
We have large experience in communication and marketing having worked for international and national companies in-house, on project or retainer basis and successfully develop strategic communication plans, marketing communication and media relations programs in different markets, enviroments, countries and economy sectors.