Edson Evers beat stiff competition to win the best integrated campaign award at the annual International Building Press communication awards, held in London on the 5th July 2017. In addition to the integrated campaign award, Amy Morrison was highly commended in the young communicator category.
The social media and influencer engagement driven campaign, was judged in face to face interviews by a panel of journalists and industry experts, winning against stiff competition.
The judges commented: “The Edson Evers brief to attract large numbers of people to a first-time in the UK plant auction at VERY short notice, required a team that could change the way they communicate and adapt to their audience in an instant. The judges gave high marks for strategy and for the outcomes, which were achieved through the innovative use of video and social media, capitalizing on existing relationships and audiences and demonstrated by the ways in which the campaign benefited the business.”
International Building Press (IBP) is a membership organisation that brings together journalists and communications professionals involved in the construction, architecture, housing and property sectors. IBP provides its members with unparalleled opportunities to share experiences, network and further their careers through a calendar of events and two prestigious annual awards schemes.